Due to the project of menu planning and pricing, we have to do a group project. Just assume that we are going to own a new restaurant, but before start the new business, we have to write a proposal which consists of concept and theme of restaurant, we have to choose a location and give reason of that, and thus, we have to do some survey in the area of customer, location and the competitors. Our group did some market survey before in some different places in town area. But still not happy with that, so today we have decided to do a survey again in a place called Dempsey Hill, where is a nice and peaceful place. Got a lot of car park space, get there by public transport, the competitors are not as many as other places.
We met up with each other and got there together. Before we start the survey, we went for some cooling and refreshing desserts since the whether was freaking hot. We went to Ben & Jerry ice-cream restaurant. It’s full house when we got there. It’s family day on Sunday. Everyone was enjoying their lovely ice-cream over there. So are we. We ordered a dessert platter, consists of 6 selection of cakes and 2 scoops of Ben & Jerry ice-cream, cost $16.90++. It’s taste so good, especially it’s a bloody hot day. The flavor between every cakes and the ice-cream were perfect matched, sweetness of the chocolate, sourness of the lime and cherries. Wonderful!


I’m an ice-cream person, so I ordered another dessert, brownies special, topped with one scoop ice-cream, whipped cream, caramel and nuts. Oh yummy~~~~ Irresistible…
Mango is my favorite, so I ordered a mango sherbet ice-cream. It’s not as good as what I expected. A lil bit disappointed.
After that, we started our interviewed towards most of the restaurant there. Once we done with it, we went to kopitiam nearby the Holland Village for “high tea” – fruit juice and “zhui kuey” LOL… Actually we wanted to go for XO fish head noodles as our dinner. But the food stall haven’t open yet, so just get a place and take a break.(good excuse)
"Zhui Kuey"

It’s time to have our dinner! We ordered two XO fish beehun, a fried prawn roll, one vegetable and a rojak. The rojak was sucks. So can avoid it. The XO fish beehun was not bad, the sweetness of the fish, and the XO alcohol not too strong, just nice. The fried prawn roll and vegetables were just so so. All of us were quite enjoy the food. Today seems like a makan trip rather than a project survey day. Well, we still got the information we wanted after all.
Too hungry, this picture was taken during the half way eating. "Eat first, Think later" LOL.
Do project survey successfully, and yet, could enjoy the food that we found at the same time. Spent useful time on a day. One stone kill two birds. Well done!